During a recent interview with the Bangkok Post, Tom Light of
FashionTV has revealed company plans to place seal on hotels, following success
of restaurants and cafes throughout Asia.
Asia is currently one of the most fashion conscious hotspots in
the world, with fashion being so much more than clothing and accessories – it is
a part of lifestyle choices, from where is a trendy location to eat and even where
to stay overnight during travels. Asian cable channel, FashionTV has grown over
the last 15 years to become a worldwide marvel, up to date with the very latest
in fashion. It has extended its reach in delivering its approval seal (plus
distancing Diamond F logo), to clubs and cafes across Asia. The next phase in
the plan is to develop a range of hotels for the trendiest people to stay in
the most elegant of locations.
The new property developments are to extend beyond Asia to Dubai and India and is
to feature residential towers alongside the hotels. Plans are to deliver the
same approach towards fashion to the property design, to be circulated across
some of the world’s hottest locations.
The plan is comprehensive and ambitious, with 35 projects already scheduled to
be launched before the end of 2020. Bangkok Interior Design Studio Marques and
Jordy have a diamond inspired design construction for the F Hotel Dubai, finishing
with lavish facilities.
The vice-president of business development, Tom Light, explained of being in
discussions for expansion within regions, particularly Indonesia, China, Singapore
and Thailand. There are a number of club and cafe locations in Bangkok, Shanghai,
Shenzhen, Singapore and Tokyo, plus the process of opening in Guangzhou,
Pattaya and more. This is just one indication of FashionTV’s popularity in
Asia, tuned to over 200million TV viewers, giving confidence to expand into the
region’s best hotels.